Pleasanton Web Design

Continuing with analysis of Google’s recent (February 2012) search quality updates, now referred to as Google Panda 3.3:

8. Expand the size of our images index in Universal Search. [launch codename “terra”, project codename “Images Universal”] We launched a change to expand the corpus of results for which we show images in Universal Search. This is especially helpful to give more relevant images on a larger set of searches.

You may have noticed, that images are showing up on a wider variety of SERPs. I have some blogs that get most of their traffic from image search, so selecting quality images and properly tagging them is of the uttmost importance. Here’s what I recommend:

1. Include keywords in the filename
2. Include keywords in the img “Alt” tag (important for the visually impaired visitors as well)
3. Include keywords in the img “Titile” tag
4. Use microdata and create a Rich Snippet 

Similar Posts:

• OsCommerce Category Image Problem: ‘IMAGE DOES NOT EXIST’
• No. 4: More consistent thumbnail sizes on results page – Google’s 40 Search Quality Updates
• No. 10: Improved ranking for queries using “site:” operator – Google’s 40 Search Quality Updates
• CSS Horizontal Navigation Menu
• Creating Custom Search Engines with Google Co-op